UserGems is the quickest path to warm pipeline for cybersecurity companies
Cybersecurity buyers are risk averse. Cybersecurity buyers buy different. Use UserGems to sell to previous customers as they move jobs and surface the 50% of relevant buyers that are missing in your CRM.
How does UserGems work?
New Channel For Your Pipeline
Capture your customer's job changes and identify key new hires in target accounts.Fill The White Space in Your CRM
Capture missing contacts in your buying committees. Great for ABM & intent data.Prevent Churn
Get alerts when your champions leave & new executives join your accounts.
What does success for cybersecurity companies look like with UserGems?
Mimecast generates $18M in new pipeline with UserGems
- 20x more switches found than other methods
- 276 sales opportunities
- $18M in new business pipeline
- 2nd highest converting channel at Mimecast.
Before UserGems Mimecast evaluated LinkedIn Sales Navigator and ZoomInfo, and ended up building an internal manual solution to track these "champions on the move." None of these solutions worked effectively.
Mimecast adopted UserGems to track their champions when they move after running a data test that surfaced 10X - 20X movers more than any earlier technologies could surface.
How your entire revenue team will benefit from signal-based strategy
Pipeline Generation
- A qualified channel that converts 3X higher.
- Identify and prioritize key contacts in ICP accounts.
Deal Acceleration
- Stay on top of changes in your open opportunities.
- Easily multi-thread to 5X your win rates.
Churn Prevention
- Proactively prevent any churn risks.
- Multi-thread to other stakeholders
Accurate CRM
- CRM is automatically refreshed monthly
- Sync contacts from Calendars to CRM & Opps